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For example, research concludes that after graphic warning labels were introduced in Canada, consumers were more likely to notice the labels, think about quitting, and be more knowledgeable about the health consequences of smoking (Hammond et al

Washington, DC: National Academies Press

Even if there was an epidemic of youth vaping (spoiler alert: there isnt) it would not justify banning e-cigarettes which have already helped millions of adults kick their deadly smoking habit

Third, the case of Saudi Arabia supports the idea that plain packaging acts as an enabling structural intervention with contingent behavioral effects depending on other policy considerations