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Our basic research questions included: What factors were internally regarded as important in the development and release of Skoal Bandits and other smokeless pouch products? and What marketing strategies were employed during the introduction of pouch products, how did these strategies change over time, and were they successful? Methods We searched previously secret tobacco industry document archives from the University of California, San Francisco Truth (formerly Legacy) Tobacco Documents Library ( between January 2010 and October 2010, updating searches in November and December 2015