This known world is a group of islands, separated by an existentially terrifying fug of nothingness called The Pale
1 2 Open Durham Article
Laramie, although not similar to Malboro by name, but accurately enough, for the style of the cartoon universe, copies the graphic image of the pack
Background Australias plain packaging saga has a 10 year-long history starting with Australias announcement of mandatory plain packaging for tobacco products in 2010.[1] Thereafter, in 2011, Australia enacted the Tobacco Plain Packaging Act (TPP Act),[2] requiring plain packaging for tobacco products and prohibiting the use of logo, imagery, colours, text, borders, embellishment or embossment of any kind.[3] The Act only allows the packaging to have a drab dark brown colour, a brand name, a variant name for the tobacco product (if any) and an increase in the size of the pictorial health warning.[4] Source: David Hammond